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2018 Quarter 2 Stats

Quarter 2 of 2018 is gone and so is half of the year. Time flies! This will be a long post with a lot of quantity number breakdowns, including full lists of every mold that I sold.

I’m not a large shop such as DGC or Infinite. They carry more inventory at any given time than my total yearly sales, but I sold about 20K discs in 2017, so it’s a decent market view, I feel.

Companies that I carried in Q2 of 2018 are as follows: MVP, Axiom, Streamline, Dynamic Discs, Latitude 64, Westside, Discmania, Innova, Discraft, Prodigy, Kastaplast, Mint Discs, Millennium, Hyzer Bomb.

Millennium and Hyzer Bomb are now gone from my shelves, except for a few remaining Mortars. I will not be reordering any discs from them in the foreseeable future. Any Millennium numbers for this quarter are because I sold my remaining inventory at cost to get rid of them.

For Quarter 2, I shipped to 47 states and 7 different countries.


DISTANCE DRIVERS 

I categorized anything speed 10 and above as a distance driver, based on each company’s numbers. Of course there will be border line discs that don’t use the four number flight system, but this is the way that I did it. Some MVP/Axiom discs may get shuffled in or out of the distance and fairway categories for Qtr.3 due to them releasing their own flight numbers for their discs.

The list, in order of the most quantity sold:

1 Innova Destroyer
2 Innova Shryke
3 Axiom Mayhem
4 Innova Boss
5 Westside Sword
6 Dynamic Discs Captain
7 Axiom Vanish
8 Innova Wraith
9 Axiom Excite
10 Innova Beast
11 Latitude 64 Ballista Pro
12 Dynamic Discs Trespass
13 Axiom Insanity
14 Innova Tern
15 MVP Wave
16 Dynamic Discs Enforcer
17 MVP Teleport
18 MVP Catalyst
19 MVP Photon
20 Streamline Trace
21 Latitude 64 Ballista
22 Innova Colossus
23 Discmania PD
24 Axiom Tantrum
25 MVP Wrath
26 Latitude 64 Bolt
27 Westside Destiny
28 Axiom Virus
29 Latitude 64 Flow
30 Dynamic Discs Freedom
31 Westside King
32 MVP Relativity
33 Westside Boatman
34 Axiom Defy
35 Latitude 64 Halo
36 MVP Octane
37 Innova Orc
38 Westside Sorcerer
39 Innova Ape
40 Dynamic Discs Defender
41 Latitude 64 Falchion
42 Latitude 64 Havoc
43 MVP Inertia
44 Discmania PD2

45 Dynamic Discs Renegade
46 Dynamic Discs Sheriff
47 Westside World
48 Westside Catapult
49 Westside Giant
50 MVP Limit
51 MVP Nitro
52 Axiom Panic
53 Axiom Tenacity
54 Innova Archon
55 Discraft Crank
56 Dynamic Discs Criminal
57 Innova Daedalus
58 Axiom Fireball
59 Kastaplast Grym
60 Prodigy H1 V2
61 Prodigy H5
62 MVP Impulse
63 Innova Katana
64 Innova Mystere
65 Discraft Nuke
66 Discraft Nuke SS
67 MVP Orbital
68 Latitude 64 Stiletto
69 Discraft Thrasher
70 Axiom Thrill
71 Prodigy D1
72 Prodigy D4
73 Prodigy H3 V2
74 Westside Warhorse
75 Millennium Astra
76 Latitude 64 Culverin
77 Prodigy D2
78 Prodigy D3
79 Discmania DD2
80 Discmania DDX
81 Innova Dominator
82 MVP Energy
83 Discraft Force
84 Kastaplast GrymX
85 Innova Krait
86 Innova Mamba
87 Discraft Nuke OS
88 Latitude 64 Scythe

89 Innova Vulcan
90 Millennium Aries
91 Latitude 64 Cutlass
92 MVP Dimension
93 Westside Fortress
94 Latitude 64 Gladiator
95 Prodigy H1
96 MVP Motion
97 Westside Northman
98 Discraft Punisher
99 Millennium Quasar
100 Westside Queen
101 Kastaplast Rask
102 Latitude 64 Riot
103 Discraft Surge SS
104 Discmania TD
105 Latitude 64 Villain
106 Prodigy X4
107 Prodigy X5
108 Innova XCaliber
109 Discraft Avenger SS
110 Latitude 64 Blitz
111 Prodigy D6
112 Discmania DD
113 Innova Firestorm
114 Prodigy H2
115 Latitude 64 Missilen
116 Discraft Pulse
117 Discmania TD2
118 Innova Wahoo
Zero Discraft Avenger
Zero Discraft Crank SS
Zero Prodigy D5
Zero Prodigy H3
Zero Prodigy H4
Zero Discraft Machete
Zero Innova Monarch
Zero MVP Phase
Zero Latitude 64 Raketen
Zero Millennium Scorpius
Zero Innova Starfire
Zero Innova Teedevil
Zero Prodigy X2
Zero Prodigy X3

As expected, the Destroyer regains the number 1 spot. Last quarter, the Trace stole the top spot based on the huge Plasma plastic release, but it settled back down to normal levels in the second quarter. Nothing on this list is very surprising to me. Innova holds 5 of the top 10 spots, while MVP/Axiom/Streamline holds 9 of the top 20 spots. The non-sellers, marked “Zero”, this quarter are also not a surprise. None of them have been good sellers in the past.

 


Fairway Drivers

The list, in order of the most quantity sold:

1 Innova Teebird
2 MVP Tesla
3 Innova Leopard3
4 Streamline Drift
5 Innova Thunderbird
6 Innova Valkyrie
7 Innova Firebird
8 Westside Hatchet
9 Dynamic Discs Maverick
10 Latitude 64 River
11 Latitude 64 Explorer
12 Innova Leopard
13 Latitude 64 Diamond
14 Westside Underworld
15 Innova Roadrunner
16 Mint Alpha
17 Axiom Crave
18 Dynamic Discs Escape
19 Latitude 64 Trident
20 Innova Sidewinder
21 MVP Volt
22 Dynamic Discs Convict
23 Innova Eagle
24 Westside Stag
25 Dynamic Discs Breakout
26 Dynamic Discs Felon
27 Westside Ahti
28 Discmania FD
29 Discmania FD3
30 MVP Inertia
31 Discmania FD2
32 Dynamic Discs Getaway

33 Latitude 64 Saint Pro
34 Innova Teebird3
35 MVP Amp
36 Millennium EXP-X
37 Millennium Polaris LS
38 Latitude 64 River Pro
39 Innova TL3
40 Innova Dragon
41 Axiom Inspire
42 Latitude 64 Saint
43 Discraft Sting
44 Dynamic Discs Witness
45 Latitude 64 XXX
46 Discmania CD
47 Discmania CD3
48 Prodigy F7
49 Discraft Flick
50 Latitude 64 Maul
51 MVP Relay
52 Innova TL
53 Discraft Vulture
54 Innova Banshee
55 Axiom Clash
56 Discraft Heat
57 Westside Longbowman
58 MVP Signal
59 Latitude 64 Striker
60 Dynamic Discs Thief
61 Kastaplast Falk
62 Latitude 64 Fury
63 Latitude 64 Jade
64 Discraft Mantis

65 Millennium Orion LF
66 MVP Resistor
67 MVP Shock
68 Discraft Undertaker
69 Innova Viking
70 Innova Archangel
71 Latitude 64 Bryce
72 Innova Cheetah
73 Discraft Impact
74 Millennium JLS
75 Millennium Orion LS
76 MVP Servo
77 Latitude 64 Spark
78 Kastaplast Stal
79 hyzer Veteran
80 Latitude 64 Vision
81 Discraft XL
82 Discraft XS
83 Latitude 64 Zion
84 Discraft Zombee
Zero Discmania CD2
Zero Discraft Cyclone
Zero Prodigy F1
Zero Prodigy F2
Zero Prodigy F3
Zero Prodigy F5
Zero Innova Gazelle
Zero Discraft Predator
Zero Westside Seer
Zero MVP Switch
Zero Discmania TDX
Zero Innova Whippet

We definitely see some familiar faces in the top 10. Innova takes the number one spot with the Teebird. The birds have been flying off the shelves this quarter. Other than the big launch of the Streamline Drift up at number 4, I’m not seeing any surprises, really, except for maybe all of Prodigy’s F-Series discs were complete non-sellers this quarter.

 


Midrange

The list, in order of the most quantity sold:

1 MVP Deflector
2 Hyzer Bomb Mortar
3 Innova Mako3
4 Innova Roc3
5 Westside Anvil
6 Westside Warship
7 Dynamic Discs Justice
8 MVP Matrix
9 Dynamic Discs EMac Truth
10 Discraft Buzzz
11 Innova Roc
12 Latitude 64 Compass
13 Innova RocX3
14 MVP Axis
15 Discraft Comet
16 Prodigy M4
17 MVP Tangent
18 Westside Tursas
19 Discmania MD3
20 Dynamic Discs Truth
21 MVP Vertex
22 Latitude 64 Fuji
23 Innova Panther
24 Dynamic Discs Suspect
25 Dynamic Discs Verdict
26 Latitude 64 Anchor
27 Discraft Buzzz SS

28 Dynamic Discs Evidence
29 Discmania MD2
30 Westside Pine
31 Innova Stingray
32 Dynamic Discs Warrant
33 Axiom Alias
34 Westside Bard
35 Discraft Buzzz OS
36 Innova Cobra
37 Kastaplast Kaxe
38 Westside Sling
39 Axiom Theory
40 MVP Vector
41 Prodigy A2
42 Prodigy A4
43 Latitude 64 Core
44 Discraft Drone
45 Latitude 64 Fuse
46 Kastaplast KazeZ
47 Innova King Cobra
48 Latitude 64 Mace
49 Innova Manta
50 Innova Skeeter
51 Millennium Taurus
52 Latitude 64 Claymore
53 Dynamic Discs Fugitive
54 Innova Gator

55 Latitude 64 Gobi
56 Prodigy M1
57 Prodigy M3
58 Prodigy M5
59 Innova Mako
60 Discraft Meteor
61 Innova Mirage
62 Millennium Sentinel
63 Innova Shark
64 Innova Spider
65 Innova Viper
66 Discraft Wasp
67 Innova Wolf
68 Innova Wombat3
Zero Prodigy A1
Zero Discraft Archer
Zero Innova Atlas
Zero Millennium Aurora MS
Zero Innova Cro
Zero Discmania GM
Zero Prodigy M2
Zero Discmania MD1
Zero Discmania MD4
Zero Discraft Stratus
Zero MVP Tensor

 

 

The HUGE news this quarter was the release of the MVP Deflector. It launched on the 29th of June, so, in just 2 days, it became the top selling midrange of the whole quarter. The Deflector is the hottest selling disc that I’ve ever had. For one and two day sales, The EMac Truth used to hold that spot, but the Deflector blew it out of the water. We’ll see how well it holds up over time now that everyone has one. The Mortar is beefed up to the top of the charts due to the 1.5 Big Jerm release. The new Westside Anvil is making a decent run on the charts too. Again, not a lot of surprises at the bottom of the list.


Putters

The list, in order of the most quantity sold:

1 Axiom Envy
2 MVP Atom
3 Innova Aviar
4 Dynamic Discs Judge
5 Westside Harp
6 Innova Rat
7 Latitude 64 Dagger
8 Discmania P2
9 Streamline Pilot
10 Dynamic Discs Warden
11 Latitude 64 Pure
12 MVP Ion
13 Axiom Proxy
14 Kastaplast Berg
15 MVP Anode
16 Dynamic Discs Deputy
17 MVP Particle
18 Latitude 64 Caltrop
19 Innova Nova
20 Discraft Zone
21 Innova Aviar3
22 Dynamic Discs Marshal
23 Prodigy PA3

24 Innova AviarX3
25 Latitude 64 Gauntlet
26 Millennium Omega
27 Kastaplast Reko
28 Westside Shield
29 Innova Dart
30 Discraft Banger GT
31 Discraft Challenger
32 Discmania P1X
33 Hyzer Bomb Tank
34 Innova Mirage
35 Discmania P3X
36 Prodigy PA1
37 Prodigy PA2
38 Innova Rhyno
39 Dynamic Discs Slammer
40 MVP Spin
41 Innova Birdie
42 Innova Colt
43 Westside Crown
44 Discraft Focus
45 Latitude 64 Macana
46 Discraft Magnet

47 Discmania P1
48 Prodigy PA4
49 Discraft Roach
50 Latitude 64 Sinus
51 Discraft Chall SS
52 Innova Classic Aviar
53 Innova Hydra
54 Latitude 64 Mercy
55 Innova Pig
56 Innova Polecat
57 Latitude 64 Sarek
58 Latitude 64 Spike
59 Innova Stud
60 Innova Whale
Zero Discraft APX
Zero Discraft Chall OS
Zero Dynamic Discs Gavel
Zero Discmania P3
Zero Discraft Ringer GT
Zero Latitude 64 Ruby
Zero Westside Swan

 

 

The putter category was dominated by the Axiom Envy again, as it has for a while now. The Atom saw a nice bump up the charts with the Neutron release and Heart of Chains special editions. The rest of the list is pretty common with no surprises.

 


Percentages and Stats

Let’s make this post a little bit longer. I’m a stat man and built my spreadsheets to calculate a bunch of random basic data in one place.

Total Molds Sold Per Company

Distance Drivers

Axiom- 11
Discraft- 13
Discmania- 7
Dynamic- 8
Hyzer Bomb- 0
Innova- 23
Kastaplast- 3
Lat64- 17
Millennium- 4
Mint- 0
MVP- 16
Prodigy- 17
Streamline- 1
Westside- 12

Fairway Drivers

Axiom- 3
Discraft- 12
Discmania- 7
Dynamic- 8
Hyzer Bomb- 1
Innova- 19
Kastaplast- 2
Lat64- 16
Millennium- 5
Mint- 1
MVP- 10
Prodigy- 5
Streamline- 1
Westside- 6

Midranges

Axiom- 2
Discraft- 9
Discmania- 5
Dynamic- 8
Hyzer Bomb- 1
Innova- 20
Kastaplast- 2
Lat64- 8
Millennium- 3
Mint- 0
MVP- 7
Prodigy- 8
Streamline- 0
Westside- 6

Putters

Axiom- 2
Discraft- 10
Discmania- 5
Dynamic- 6
Hyzer Bomb- 1
Innova- 16
Kastaplast- 2
Lat64- 11
Millennium- 1
Mint- 0
MVP- 5
Prodigy- 4
Streamline- 1
Westside- 4

Total Molds

Axiom- 18
Discraft- 44
Discmania- 24
Dynamic- 30
Hyzer Bomb- 3
Innova- 78
Kastaplast- 9
Lat64- 52
Millennium- 13
Mint- 1
MVP- 38
Prodigy- 34
Streamline- 3
Westside- 28

 

Percentage of Discs Sold Per Company

Innova – 26.08%
MVP – 14.54%
Dynamic – 11.69%
Lat64 – 11.04%
Westside – 9.31%
Axiom – 9.15%
Discraft – 4.35%
Discmania – 3.96%
Prodigy – 2.69%
Streamline – 2.35%
Kastaplast – 1.62%
Hyzer Bomb – 1.46%
Millennium – 1.27%
Mint – 0.50%

Well, Innova dominates yet another quarter. It’s expected, though, because they offer so many more molds. MVP jumped up to the number 2 spot. DD and Lat64 would’ve been within 1% of MVP if it wasn’t for the huge Deflector launch. Discraft saw a little bump up this quarter, and will hopefully continue that trend after I place another order this month. The big one, I think, is Discmania only accounting for less than 4% of overall sales. There is a horrible reason for this. Discmania has been out of stock on literally 25 different mold/plastic combinations for a very long time. They do not ever have anything in stock that I can order. It’s getting a little out of control. Prodigy went down a little bit, Streamline offers 3 discs and holds steady. Kastaplast slipped down this quarter. Millennium/HyzerBomb will not exist in this store any more. Mint discs rounds out the list on the bottom, as expected, because they have 1 disc!

 

Number of Molds vs. Percent of Sales

In theory, if you offer more molds, you should have higher sales. Let’s see how that panned out this quarter.

# Of Molds I Offered % Of Molds Offered % Of Total Sales
Axiom 18 4.80% 9.15%
Discraft 44 11.73% 4.35%
Discmania 24 6.40% 3.96%
Dynamic 30 8.00% 11.69%
Hyzer Bomb 3 0.80% 1.46%
Innova 78 20.80% 26.08%
Kastaplast 9 2.40% 1.62%
Lat64 52 13.57% 11.04%
Millennium 13 3.47% 1.27%
Mint 1 0.27% 0.50%
MVP 38 10.13% 14.54%
Prodigy 34 9.07% 2.69%
Streamline 3 0.80% 2.35%
Westside 28 7.47% 9.31%

 

We can see that the amount of molds offered may not correlate well with total discs sold. Some are close, but some are a ways apart. This stat is pretty important to me to see what’s hot and what’s not. I know there are molds that I shouldn’t even carry, but I’ve always wanted to have a couple of everything in stock. I really need to go through some of the bigger discrepancies and see which molds I can kill from the line up. That would free up more shelf space lol.

 

Combined Companies

One last pointless stat that I think is fun to look at is combining companies into who molds them or their fan bases. Like I said, this is a pointless stat, but still interesting to stats people.

Percent of overall discs sold for Q2:

Trilogy: DD, Lat64, Westside 32.04%
MVP: MVP, Axiom, Streamline, Mint 26.54%
Innova: Innova, Discmania, Millennium, Hyzerbomb 32.77%

 


Well, that’s about it folks. Thank you all for supporting KWs Disc Golf!!!!

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